The second edition of The Frugal Book Promoter is an updated version of the multi award-winning first edition. It has been expanded to include simple ways to promote books using newer technology--always considering promotion and marketing techniques that are easy on the pocketbook and frugal of time. It also includes a multitude of ways for authors and publishers to promote the so-called hard-to-promote genres. The award-winning author of poetry and fiction draws on a lifetime of experience in journalism, public relations, retailing, marketing, and the marketing of her own books to give authors the basics they need for do-it-yourself promotion and fun, effective approaches that haven't been stirred and warmed over, techniques that will help rocket their books to bestselling lists. You'll also learn to write media releases, query letters and a knock 'em dead media kit--all tools that help an author find a publisher and sell their book once it's in print.
We all know that book promotion (and life!) has changed since The Frugal Book Promoter was first published in 2004--particularly in ways that have to do with the Web, but in other ways, too. As an example, the publishing world in general is more open to indie publishing now than it was then. So, this update but includes lots of information on ways to promote that were not around or were in their infancy a few short years ago.
There is new information in this expanded and updated edition that answers questions like these:
What is Carolyn's simplified method for making social networks actually work--without spending too much time away from my writing?
How can I avoid falling into some of the scam-traps for authors?
How can I get into one of those big tradeshows like BEA?
What are the best "old-fashioned" ways to promote--the ones I shouldn't give up on entirely?
There is even an updated section on how you go about writing (and publishing) an award-worthy book. And, of course, you'll find it loaded with resources you can use--but they're all updated.
How can I use the new QR codes to promote my book to mobile users? And to others?
What are the pitfalls of using the Web and how can I avoid them?
What are the backdoor methods of getting reviews--even long after my book has been published?
Can low-profile, not-yet-famous authors get published and sell lots of books? This book says "Yes!" and tells how.
“…a comprehensive guide to marketing a book…[a] well-written, engaging resource that’s loaded with specific tips…. Brimming with creative ideas, Sell More Books! should prove to be a low profile author’s best friend.” - ForeWord Reviews
Writers and publishers will find the latest insider tips on writing and publishing more marketable books. Learn up-to-date information on publishing options, social networking, and "tried and true" book marketing tactics.
Includes hundreds of practical book-selling strategies for both traditionally and self-published authors. Learn which methods may work best for your books and your personality, and which methods might be a complete waste of time.
Should all authors blog? Should all authors do Twitter? According to the authors, in some cases these strategies can produce results; for others, they will be a waste of time. This book provides the wisdom to help authors make wise choices.
Low platform authors can win! Author J. Steve Miller didn't have a degree in music; neither was he a professional musician. Yet, he wrote a book on music that was published by a respected publisher and was translated into Dutch, German, Romanian, Russian and Spanish. He doesn't have a degree in education, yet his educational resources are used by schools and teachers in every state and over 30 countries.
Steve and Cherie Miller love to write, publish, and help fellow authors. Cherie serves as president of the Georgia Writers Association. Steve is president of Legacy Educational Resources. Contributors Brian Jud and John Kremer are two of the most highly respected names in book marketing.
A dynamic new creative-renewal program from the woman who has inspired millions to discover and recover their creative souls
In The Prosperous Heart, Julia Cameron presents a ten-week program for using your creative heart and soul to lead you to prosperity in all the areas of your life. With inspiring new daily tools and strategies that follow in the footsteps of Cameron's groundbreaking The Artist's Way, this book guides readers in developing a life that is as full and as satisfying as they ever thought possible.
Drawing on her decades of experience working with artists as an expert on the creative process, Cameron shines a clear light on the path to forging a direct relationship between the passion that ignites our creative work and the more practical aspects of living our lives (for example, how one can keep a roof over their head without losing track of their soul!) In this wise volume, Cameron gives readers the courage and permission to live their lives as they create their art: purposely and fully.
Now in its tenth edition, this classic book remains the complete business-writing reference for students and professionals alike.
Alphabetically organized and easy-to-use, its nearly 400 entries provide guidance for writing all the most common types of business documents and correspondence, from brochures, press releases, and résumés, to executive summaries, proposals, and reports.
Abundant, real-world sample documents and visuals throughout the book demonstrate effective business communication, reflecting current practices for formatting documents and using email. In addition, advice for organizing, researching, writing, and revising complements thorough treatment of grammar, usage, style, and punctuation to provide comprehensive help with writing skills. Up-to-date coverage of workplace technology gives users the latest advice on writing for the Web, designing Web pages, conducting Internet research, using software tools, and working with electronic documents.
This edition has been thoroughly revised to include expanded coverage of audience and context and reflects the impact that e-mail and technology have had on workplace communication. Comprehensive yet concise, The Business Writer’s Handbook remains the quick reference faithful users have come to appreciate.
For twenty-five years, L. Ron Hubbard's Writers of the Future Contest has discovered and nurtured a steady stream of new authors who have changed the face of SF. Chosen by an impressive panel of judges drawn from the biggest names in the genre, taught at a remarkable week-long workshop, and celebrated at world-class venues such as the Kennedy Space Center, the United Nations and the Science Fiction Museum, Contest winners are given the best possible foundation for a long-standing writing career.
Filled with more than a thousand spectacular images, interspersed with over one hundred success stories and testimonials, this book celebrates the first quarter century of Writers of the Future. This is truly the gold standard of SF awards.
WordPress: Visual QuickStart Guide, 2E uses a visual approach to teach the essential elements of WordPress, one of the world's most popular publishing platforms. This book gives readers the tools they need to create beautiful, functional WordPress-powered sites with minimal hassle. Using plenty of screenshots and a clear, organized format, authors Jessica Neuman Beck and Matt Beck walk new users through the installation and setup process while providing valuable tips and tricks for more experienced users. With no other resource but this guide, readers can set up a fully-functional and well-designed WordPress site that takes advantage of all the features WordPress has to offer.
This new, fully updated version covers all the key new features of WordPress 3, including an improved welcome screen with enhanced security and usability; internal linking to articles on one's own blog; support for individual author templates; improved menu interface allowing for changes to be made from inside the WordPress dashboard; and the new, easily customizable Default Theme, Twentyten, with support for child themes and header and background adjustments. It also covers more advanced features, such as improved content management with Custom Post types, which allow WordPress theme developers to create custom content types outside of pages and posts; and integration of the WordPress Multi-User into the WordPress core so that users can create and manage hundreds of blogs.
Do your palms get sweaty when a prospective client asks, "How much do you want for this project?" Learn the techniques presented in What to Charge: Pricing Strategies for Freelancers and Consultants and you'll never panic again!
What to Charge takes you through the processes of setting rates, assessing fees dictated by clients, and evaluating your pricing experiences. You'll learn how to dig for information before quoting a fee. You'll examine the pros and cons of different pricing methods, such as hourly rates, project fees, and retainers. You'll discover the only two rules of pricing and why following them will guarantee you pricing success. You'll find out how to keep records that will enable you to maximize your profits on future projects. And you'll see how and when to analyze your income retroactively and to raise your rates with little effort.
You know that written communication is a huge key to success in nonprofits, socially responsible businesses and related organizations. But how can you use your words to advance your mission, boost your impact and improve your marketing, fundraising and programs?
FINALLY…a lively and easy-to-use desk reference/workbook that focuses on the many writing challenges you face...everyday!
Written in a fun, light-hearted style, Writing to Make a Difference is a handy step-by-step guide to using your writing to make your organization (and you) more successful -- right now. It includes 25 accessible and memorable chapters packed with in-demand information that's bound to help you and your organization leap forward.
No matter what your position, you can benefit from Writing to Make a Difference. Inside this valuable resource you'll discover a wealth of clear and effective ideas for creating documents that people will be eager to read!
Award-winning author Michael A. Arnzen and Heidi Ruby Miller gather the voices of today's top genre writers and writing instructors alongside their published students. Many Genres, One Craft fosters the writing process in a way that focuses almost exclusively on writing the novel. Using a compilation of instructional articles penned by well-known authors affiliated with Seton Hill University's acclaimed MFA program in Writing Popular Fiction, the book emphasizes how to write genre novels and commercially appealing fiction.
The articles are modeled after actual "learning modules" that have successfully taught students in the program how to reach a wider audience for over a decade. Award-winning and best-selling contributors from a spectrum of genres and literary careers offer their sage advice, including David Morrell, Tess Gerritsen, Victoria Thompson, Nancy Kress, Shelley Bates, Maria V. Snyder, Thomas Monteleone, Susan Mallery, and over fifty other published authors, teachers, and alumni, as well as special guest agents and editors who have visited the program.
Divided into three parts-Craft, Genre, and The Writer's Life-the book provides advice on everything from point-of-view to writing media tie-in novels to marketing romance, all from writers who have actually done it.
